WEBVTT

00:00:00.000 --> 00:00:05.080
 Wait, are you saying we received a review that you're going to read now?

00:00:05.080 --> 00:00:05.720
 Yeah.

00:00:05.720 --> 00:00:09.220
 I mean, you were surprised at the quality of these reviews.

00:00:09.220 --> 00:00:10.700
 But yeah, let's go for it.

00:00:10.700 --> 00:00:19.300
 Hello, and welcome to Metacost.

00:00:19.300 --> 00:00:21.960
 And this is Ilya, your host.

00:00:21.960 --> 00:00:27.940
 And with me is Arnab from sunny Vancouver, where it is crazy hot today.

00:00:27.940 --> 00:00:32.640
 Yeah, I think temperature wise, it's not that hot.

00:00:32.640 --> 00:00:37.000
 It's like 22 degrees Celsius, but it feels like it's burning outside.

00:00:37.000 --> 00:00:40.120
 And there's already some wildfire reports in BC and also.

00:00:40.120 --> 00:00:41.940
 It's a crazy start to the summer.

00:00:41.940 --> 00:00:43.560
 Today is only May 2nd.

00:00:43.560 --> 00:00:46.140
 Yeah, I'm in Florida, right?

00:00:46.140 --> 00:00:49.180
 So we are starting to get that crazy hot season.

00:00:49.180 --> 00:00:51.300
 It's starting to get really, really hot.

00:00:51.300 --> 00:00:52.260
 And hurricanes?

00:00:52.260 --> 00:00:54.760
 Yeah, hurricanes will come later.

00:00:54.760 --> 00:00:57.440
 Actually, there was a tornado watch a few weeks ago.

00:00:57.840 --> 00:01:01.080
 I was driving to Miami from where I live, just north of Fort Lauderdale.

00:01:01.080 --> 00:01:04.500
 And I was approaching the Fort Lauderdale airport on the highway.

00:01:04.500 --> 00:01:06.440
 It was like actually blue skies.

00:01:06.440 --> 00:01:07.600
 It was pretty nice.

00:01:07.600 --> 00:01:11.860
 There was a sign that says Fort Lauderdale airport closed.

00:01:11.860 --> 00:01:16.060
 And then a couple of miles afterwards, it started to pour so much.

00:01:16.060 --> 00:01:19.140
 I was driving maybe 30, 40 miles per hour.

00:01:19.140 --> 00:01:20.800
 Barely seen anything.

00:01:20.800 --> 00:01:22.680
 It was just incredible.

00:01:22.680 --> 00:01:26.900
 I saw the news about that one, like the whole flood in the airport and all.

00:01:26.900 --> 00:01:28.560
 Yeah, the airport just got flooded.

00:01:28.560 --> 00:01:30.340
 I think it was closed for two days.

00:01:30.340 --> 00:01:32.300
 And Fort Lauderdale is a pretty large airport.

00:01:32.300 --> 00:01:34.680
 Not as big as Miami, but it has a few terminals.

00:01:35.180 --> 00:01:40.780
 So yeah, but speaking about crazy hot stuff, I saw this ad on the street the other day.

00:01:40.780 --> 00:01:45.560
 I was driving the highway and there is a woman in a suggestive pose.

00:01:45.560 --> 00:01:50.600
 And she looks like a woman from the Playboy magazine in the 80s or something.

00:01:50.600 --> 00:01:54.140
 And the text says, your wife is hot.

00:01:54.140 --> 00:01:55.520
 Call Air Around the Clock.

00:01:55.520 --> 00:02:02.180
 So Air Around the Clock is an air conditioning servicing company here in South Florida.

00:02:02.180 --> 00:02:03.280
 They're pretty popular.

00:02:03.780 --> 00:02:05.940
 I actually called them once and didn't like their service.

00:02:05.940 --> 00:02:07.440
 So it's an anti-ad for them.

00:02:07.440 --> 00:02:08.700
 I don't like that ad, by the way.

00:02:08.700 --> 00:02:12.080
 It's so old school, chauvinistic, male focused.

00:02:12.080 --> 00:02:15.260
 It's like a strip club kind of thing, but like on the billboard.

00:02:15.260 --> 00:02:16.880
 Tone down strip club.

00:02:16.880 --> 00:02:21.760
 So they tried to push me to buy a new unit because my unit is kind of old.

00:02:21.760 --> 00:02:23.720
 Wait, how did they get hold of you?

00:02:23.720 --> 00:02:26.160
 No, so I had an issue with my AC.

00:02:26.160 --> 00:02:27.180
 AC just shut off.

00:02:27.180 --> 00:02:28.840
 Their billboard worked.

00:02:28.840 --> 00:02:30.920
 You remembered their name and you called them.

00:02:30.920 --> 00:02:32.000
 And I'm like, my wife is hot.

00:02:32.000 --> 00:02:33.160
 So I need to call them.

00:02:34.440 --> 00:02:35.040
 Actually, no.

00:02:35.040 --> 00:02:37.480
 The previous owner of the house was using this company for servicing.

00:02:37.480 --> 00:02:40.440
 And their sticker was on the unit itself, on the AC unit.

00:02:40.440 --> 00:02:42.840
 So I called them and the guy came in same day.

00:02:42.840 --> 00:02:43.480
 It was all good.

00:02:43.480 --> 00:02:45.360
 Very nice customer service over the phone.

00:02:45.360 --> 00:02:48.680
 And then the guy is like, oh, your AC is 12 years old or whatever.

00:02:48.680 --> 00:02:50.620
 And like the useful life is 10 years.

00:02:50.620 --> 00:02:52.300
 So let's order you a new one.

00:02:52.300 --> 00:02:54.820
 And just so you know, the new one is like 10,000 bucks or so.

00:02:54.820 --> 00:02:56.720
 It's not cheap, right?

00:02:56.720 --> 00:02:57.240
 Yeah.

00:02:57.240 --> 00:02:58.460
 I'm like, no, thank you.

00:02:58.460 --> 00:03:00.680
 I'll wait until it dies and then we'll figure it out.

00:03:00.680 --> 00:03:01.880
 It was a year ago, by the way.

00:03:02.280 --> 00:03:04.820
 But then the same week, his supervisor calls me.

00:03:04.820 --> 00:03:07.040
 He's like, hey, this is Marco, whatever his name was.

00:03:07.040 --> 00:03:08.860
 And let's place an order for your new unit.

00:03:08.860 --> 00:03:09.880
 I'm like, no.

00:03:09.880 --> 00:03:12.680
 Don't call me again.

00:03:12.680 --> 00:03:15.340
 And then I found another company, which is like a small.

00:03:15.340 --> 00:03:20.580
 Actually, I asked somebody who lives in the same community, like, which company would you recommend for like AC servicing?

00:03:20.980 --> 00:03:23.140
 And she recommended me a local company, like local owner.

00:03:23.140 --> 00:03:24.540
 They just have a few people working there.

00:03:24.540 --> 00:03:26.320
 And it's a perfect service.

00:03:26.320 --> 00:03:27.120
 Good pricing.

00:03:27.120 --> 00:03:29.500
 Talking about these kind of ads.

00:03:29.500 --> 00:03:37.100
 Do you remember in Seattle, there was a plumbing company and they had their ads all over the backs of buses?

00:03:37.100 --> 00:03:39.220
 Stop freaking call beacon.

00:03:40.220 --> 00:03:43.940
 This is like, it's imprinted in my head.

00:03:43.940 --> 00:03:45.420
 Stop freaking call beacon.

00:03:45.420 --> 00:03:48.460
 No, stop freaking call beacon.

00:03:48.460 --> 00:03:49.940
 It's like beacon plumbing.

00:03:49.940 --> 00:03:51.760
 Like, you know, Beacon Hill in Seattle.

00:03:51.760 --> 00:03:52.320
 Yeah.

00:03:52.320 --> 00:03:52.820
 Yeah.

00:03:52.900 --> 00:03:56.560
 So beacon plumbing, but the ad is like, stop freaking call beacon.

00:03:56.560 --> 00:03:57.560
 Okay.

00:03:57.560 --> 00:04:00.040
 So now we'll make this episode explicit.

00:04:00.040 --> 00:04:02.480
 I just have to mention this now.

00:04:02.480 --> 00:04:03.540
 Yes.

00:04:03.540 --> 00:04:09.840
 So there is an ad by a company in Australia that makes and repairs decks.

00:04:09.840 --> 00:04:11.800
 You know, in the house, you have like a patio deck.

00:04:11.800 --> 00:04:17.380
 And in Australian English, they pronounce deck like a dick.

00:04:18.760 --> 00:04:28.040
 And then these guys tell us all sorts of things like, you know, if your wife is not satisfied with your dick, you know, call whatever the dick company.

00:04:28.040 --> 00:04:33.380
 You know, it's funny the first time you watch it, then it just gets, it gets old very fast, but it's very memorable.

00:04:33.380 --> 00:04:34.240
 Right.

00:04:34.240 --> 00:04:36.260
 It's a similar style of ads.

00:04:36.260 --> 00:04:42.540
 Well, talking about ads, I think this is a good transition into more saner topics of analytics.

00:04:42.540 --> 00:04:44.040
 Yeah.

00:04:44.040 --> 00:04:47.500
 So what are we discussing?

00:04:47.500 --> 00:04:51.820
 We, last week we had Potter, Christian and Antoine from Potter.

00:04:51.820 --> 00:04:53.820
 And it was, I think, interesting.

00:04:53.820 --> 00:04:56.240
 I learned quite a few new things.

00:04:56.240 --> 00:05:09.540
 I was also, I mean, I knew that podcast analytics is pretty rudimentary, but I was amazed to hear how rudimentary and there's basically nothing unlike like web analytics and mobile analytics and all that.

00:05:09.820 --> 00:05:12.300
 So, to be honest, I knew how bad it was.

00:05:12.300 --> 00:05:22.240
 I guess I didn't realize you could extract so much from the bad data that you have, which they can by like matching it with other data sources and bringing more insights to it.

00:05:22.240 --> 00:05:23.240
 Which is pretty cool.

00:05:23.240 --> 00:05:23.560
 Yeah.

00:05:23.560 --> 00:05:25.260
 I really enjoyed learning more about that.

00:05:25.260 --> 00:05:25.880
 Yeah.

00:05:26.280 --> 00:05:27.760
 So, what were some of the highlights?

00:05:27.760 --> 00:05:29.560
 How about you start?

00:05:29.560 --> 00:05:30.300
 Okay.

00:05:30.300 --> 00:05:33.500
 Mine was, I think, I was impressed.

00:05:34.040 --> 00:05:47.200
 I think they mentioned it themselves in a humble way, but still, that they're a small team and they do seem to have outsized productivity for that small of a team.

00:05:47.760 --> 00:05:55.320
 And from our chat, I realized it more and more as we chatted that they said some things like, oh, we don't think about our roadmap more than a month ahead, right?

00:05:55.320 --> 00:05:59.920
 Or like we talk to customers and figure out what to do and then we do it.

00:05:59.920 --> 00:06:09.260
 Which is a very different way of thinking about products than what you tend to see in like bigger companies with longer roadmaps and visions and all that.

00:06:09.260 --> 00:06:17.140
 But I think they do really live and breathe the mom test kind of philosophy, which Christian also talked about.

00:06:17.420 --> 00:06:21.340
 Again, the low-code, no-code style of building things that they talked about.

00:06:21.340 --> 00:06:28.040
 Like, basically, talk to customers, see what gaps are or what inclination of gaps you're seeing.

00:06:28.040 --> 00:06:33.760
 Build something quick, prototype around it and see if there's anything there or not.

00:06:33.760 --> 00:06:37.840
 Yeah, I think it's a great, scrappy, lean startup mentality.

00:06:37.840 --> 00:06:38.700
 Yeah.

00:06:38.700 --> 00:06:46.660
 And to your point, in a big company, they would be like, this is our vision and we'll just steamroll to that vision for the next three years.

00:06:47.080 --> 00:06:49.720
 That's whether it still makes sense in a year or two or not.

00:06:49.720 --> 00:06:50.600
 Right.

00:06:50.600 --> 00:06:57.120
 I think in a bigger company, you do have more established pathway or where you're trying to go to.

00:06:57.120 --> 00:07:01.400
 So some of those things like visions and tenets make sense, right?

00:07:01.400 --> 00:07:03.640
 You have tenets and they guide your decisions.

00:07:03.640 --> 00:07:10.540
 There's also more people and there's more disagreements about decisions, critical decisions.

00:07:10.540 --> 00:07:18.420
 So these tenets and visions help you figure out, are we going towards that thing that we all agree we should go towards or not.

00:07:18.420 --> 00:07:24.160
 In a smaller company, especially in this early stage, I think you don't really know what you're going for.

00:07:24.160 --> 00:07:26.000
 So I like their approach.

00:07:26.500 --> 00:07:27.360
 Yeah, yeah, absolutely.

00:07:27.360 --> 00:07:36.620
 So one of my highlights from the conversation was when we discussed the different ways to promote the podcast and how to grow the audience.

00:07:36.620 --> 00:07:38.380
 I think we got a couple of tips.

00:07:38.380 --> 00:07:41.400
 One of those I'm actually going to use right now.

00:07:41.780 --> 00:07:49.900
 So they suggested, not only they, but also Annie and Angela from the Hearts in Taiwan podcast, is to read reviews that we receive.

00:07:49.900 --> 00:07:53.400
 And that would, in theory, encourage people to leave more reviews.

00:07:53.400 --> 00:07:57.040
 Wait, are you saying we received a review that you're going to read now?

00:07:57.040 --> 00:07:57.700
 Yeah.

00:07:58.240 --> 00:08:01.140
 I mean, you'll be surprised at the quality of these reviews.

00:08:01.140 --> 00:08:02.680
 But yeah, let's go for it.

00:08:02.680 --> 00:08:06.160
 So I'll first read the review from Apple Podcasts.

00:08:06.160 --> 00:08:08.980
 So Apple Podcasts, but there is no name on the review.

00:08:08.980 --> 00:08:09.540
 Okay.

00:08:09.540 --> 00:08:14.840
 So whoever you are, it says it's a meta meta world.

00:08:14.840 --> 00:08:16.900
 Wait, what country is it from?

00:08:16.900 --> 00:08:19.860
 It must be the US because I'm logged into the US.

00:08:19.860 --> 00:08:20.540
 Okay.

00:08:20.540 --> 00:08:24.460
 Yeah, basically I just pulled up Apple Podcasts on my phone and I have a US App Store account.

00:08:24.460 --> 00:08:26.160
 Yeah, it's like an App Store or iTunes.

00:08:26.680 --> 00:08:28.680
 So the title says, it's a meta meta world.

00:08:28.680 --> 00:08:32.260
 It's obviously five stars because all of our reviews so far are five stars.

00:08:32.260 --> 00:08:36.680
 And it says, great concept and execution for the first few shows out of gate.

00:08:36.680 --> 00:08:38.660
 Can't wait to see where you take it.

00:08:38.660 --> 00:08:39.540
 Exclamation mark.

00:08:39.540 --> 00:08:43.880
 So I don't know who this is, but I guess they meant first few episodes, not shows.

00:08:43.880 --> 00:08:46.100
 And also they forgot the in front of the gate.

00:08:46.100 --> 00:08:47.940
 So it must be non-native speaker then.

00:08:47.940 --> 00:08:49.120
 So let's see.

00:08:49.120 --> 00:08:49.780
 Let's try to guess.

00:08:49.780 --> 00:08:55.460
 Our friends, this was non-native speaker who doesn't listen to podcasts that much.

00:08:56.260 --> 00:09:02.180
 Wait, I'm going to come off as a very naive podcast creator now, but where the heck do

00:09:02.180 --> 00:09:02.840
 I see this?

00:09:02.840 --> 00:09:05.140
 Because I have no clue where to see it.

00:09:05.140 --> 00:09:07.980
 You go to Apple Podcasts, you find Metacast.

00:09:07.980 --> 00:09:08.560
 Yeah.

00:09:08.560 --> 00:09:12.900
 So if you want to listen to our show, in case if you're listening to this, I don't know,

00:09:12.900 --> 00:09:18.120
 on YouTube or somewhere, you go to whatever the podcasting app of your choice and you

00:09:18.120 --> 00:09:20.320
 type Metacast, the podcast about podcasting.

00:09:20.540 --> 00:09:25.320
 You scroll all the way down below the episodes, you have ratings and reviews.

00:09:25.320 --> 00:09:26.360
 Interesting.

00:09:26.360 --> 00:09:28.380
 It's below the episodes.

00:09:28.380 --> 00:09:29.300
 Yes.

00:09:29.300 --> 00:09:32.700
 So luckily we only have 20 so far or whatever, 18.

00:09:32.700 --> 00:09:34.200
 I'm seeing two.

00:09:34.200 --> 00:09:38.340
 Oh, so this must be the Canada app store and I'm not seeing any reviews.

00:09:38.340 --> 00:09:39.280
 Yeah.

00:09:39.280 --> 00:09:40.180
 So weird.

00:09:40.460 --> 00:09:41.220
 Are there any ratings?

00:09:41.220 --> 00:09:42.760
 Two ratings.

00:09:42.760 --> 00:09:44.020
 Five stars.

00:09:44.020 --> 00:09:45.220
 So it's you and your wife?

00:09:47.220 --> 00:09:51.940
 Well, I don't remember rating it myself, so it's probably two other people.

00:09:51.940 --> 00:09:54.580
 You should also write your review.

00:09:54.580 --> 00:09:55.500
 You'll read it next time.

00:09:55.500 --> 00:09:58.100
 Yeah.

00:09:58.100 --> 00:09:59.080
 Okay.

00:09:59.080 --> 00:10:01.300
 So I'm done with our Apple Podcasts reviews.

00:10:01.300 --> 00:10:02.200
 So let's go to YouTube.

00:10:02.200 --> 00:10:06.260
 So on YouTube, I go to YouTube studio and I can see all of the comments that people left.

00:10:06.260 --> 00:10:08.800
 And the first one says, very informative.

00:10:08.800 --> 00:10:10.160
 Good start, Arnab.

00:10:10.160 --> 00:10:11.780
 So I must be your friend.

00:10:11.780 --> 00:10:16.980
 It's submitted by somebody named Health Watch.

00:10:17.940 --> 00:10:18.380
 Okay.

00:10:18.380 --> 00:10:21.020
 So I think that I know he's my friend.

00:10:21.020 --> 00:10:21.440
 Yeah.

00:10:21.440 --> 00:10:22.040
 Yeah.

00:10:22.040 --> 00:10:22.540
 Okay.

00:10:22.540 --> 00:10:25.260
 So then the other person says, wait, wait, wait.

00:10:25.260 --> 00:10:30.480
 Are you going to read all of our reviews in one episode and then have nothing for the next one?

00:10:30.480 --> 00:10:34.680
 Dude, we have three more left and they're like, like a single sentence.

00:10:34.680 --> 00:10:35.720
 Okay.

00:10:35.720 --> 00:10:38.440
 But I just want to be done with this.

00:10:38.440 --> 00:10:44.440
 So the next one says, Meta Ilya and then a heart emoji submitted by Badma.

00:10:44.440 --> 00:10:46.980
 Actually, I mentioned him in our last episode with Poder.

00:10:47.220 --> 00:10:49.480
 It's the guy who sold his company to Yandex.

00:10:49.480 --> 00:10:52.660
 So yeah, he's a friend of mine and he listened and left a comment.

00:10:52.660 --> 00:10:54.360
 What does Badma mean?

00:10:54.360 --> 00:10:55.380
 No, it's his name.

00:10:55.380 --> 00:10:56.140
 Okay.

00:10:56.140 --> 00:10:57.400
 Like B-A-D-M-A?

00:10:57.400 --> 00:10:58.000
 Yeah.

00:10:58.000 --> 00:10:58.740
 Badma.

00:10:58.740 --> 00:11:00.260
 Is it a common Russian name?

00:11:00.300 --> 00:11:01.560
 I've never heard this name before.

00:11:01.560 --> 00:11:02.640
 It's not a Russian name.

00:11:02.640 --> 00:11:04.660
 So we, in Hearts in Taiwan episode.

00:11:04.660 --> 00:11:07.740
 So if you haven't listened to this, I think it's episode 8 or 10.

00:11:07.740 --> 00:11:08.560
 I think it's 10.

00:11:08.560 --> 00:11:14.220
 We talked about my origins in the Buryatia region of Russia.

00:11:14.220 --> 00:11:15.620
 So that's where he's from.

00:11:15.700 --> 00:11:20.340
 I was a Russian native living there, but he was like a native native there.

00:11:20.340 --> 00:11:25.020
 I guess unlike many people living there, his parents didn't choose a Russian name for him.

00:11:25.020 --> 00:11:27.960
 They chose a like ethnically native name.

00:11:27.960 --> 00:11:33.900
 But yeah, when he was here in the US, he visited me a couple of times and I took him to a party of Wharton students.

00:11:34.360 --> 00:11:35.320
 People called him Batman.

00:11:35.320 --> 00:11:37.760
 Like Batman, but like Batman, you know.

00:11:37.760 --> 00:11:38.820
 It was fun.

00:11:38.820 --> 00:11:39.560
 Yeah.

00:11:39.560 --> 00:11:40.020
 Okay.

00:11:40.020 --> 00:11:48.400
 So then the next one comes from Marshall Alvaro, who also sent us a heart emoji and the word promo SM.

00:11:48.400 --> 00:11:50.920
 Okay.

00:11:50.920 --> 00:11:53.700
 I don't know why YouTube didn't filter this out as spam.

00:11:53.700 --> 00:11:55.600
 I guess I'll downvote this.

00:11:55.600 --> 00:11:58.520
 Man, you started so well with a heart emoji.

00:11:58.520 --> 00:12:00.960
 Then it turns out it's a spam.

00:12:00.960 --> 00:12:01.940
 Okay.

00:12:01.940 --> 00:12:02.640
 Thank you.

00:12:02.960 --> 00:12:05.980
 So then the last one, actually, which is not by our friends.

00:12:05.980 --> 00:12:12.020
 It's a comment on the Justin Frankel VNAMP Reaper episode from, I actually can't read this.

00:12:12.020 --> 00:12:13.180
 I think it's South African or something.

00:12:13.180 --> 00:12:14.720
 I think it's Ian Gerlio.

00:12:14.720 --> 00:12:16.880
 I can't pronounce this.

00:12:16.880 --> 00:12:17.780
 Apologies, Ian.

00:12:17.780 --> 00:12:18.920
 Apologies, Ian.

00:12:18.920 --> 00:12:19.240
 Yeah.

00:12:19.240 --> 00:12:24.120
 So remember, Justin Frankel's website is 1014.org.

00:12:24.120 --> 00:12:27.500
 That's where you can read his pictures of nature.

00:12:27.500 --> 00:12:29.300
 You can read his pictures?

00:12:29.300 --> 00:12:30.200
 Yeah.

00:12:30.200 --> 00:12:32.100
 On his blog, it's mostly pictures of nature.

00:12:32.500 --> 00:12:33.180
 And music.

00:12:33.180 --> 00:12:35.940
 So, and this guy says, 1014.

00:12:35.940 --> 00:12:39.220
 I'm pretty sure this means LOLs, which makes a lot of sense.

00:12:39.220 --> 00:12:44.300
 So yeah, this was actually an interesting, of all the comments we received, this one actually

00:12:44.300 --> 00:12:47.820
 invites a conversation or at least it triggers a thought, which is really cool.

00:12:48.360 --> 00:12:55.180
 And I think that fits with Justin's personality profile, especially his young personality profile.

00:12:55.180 --> 00:12:56.720
 Who would have created that website?

00:12:56.720 --> 00:12:57.480
 Yeah.

00:12:57.480 --> 00:13:00.580
 It's because it's before LOL was a mainstream term.

00:13:00.580 --> 00:13:01.940
 So that's all.

00:13:01.940 --> 00:13:04.220
 These are all the reviews we've received outside of...

00:13:04.220 --> 00:13:06.640
 Next time, let's read stuff we've received personally, right?

00:13:06.640 --> 00:13:07.200
 Yeah.

00:13:07.200 --> 00:13:12.240
 So if you want to review B2B Red in our show next time, please leave us a review.

00:13:12.240 --> 00:13:14.360
 But make sure you use the correct punctuation.

00:13:14.360 --> 00:13:16.320
 Otherwise, I'll call you out on that.

00:13:16.320 --> 00:13:20.380
 Run it by chat GPT first.

00:13:20.380 --> 00:13:20.780
 Yes.

00:13:20.780 --> 00:13:21.980
 That's what Ilya means.

00:13:21.980 --> 00:13:22.520
 Yeah.

00:13:22.660 --> 00:13:22.860
 Yeah.

00:13:22.860 --> 00:13:29.160
 And so the Reddit post that you did for the Justin Frankel Winamp episode, that had a

00:13:29.160 --> 00:13:30.500
 lot of interesting conversations.

00:13:30.500 --> 00:13:33.200
 Maybe in a future episode, we can talk about that.

00:13:33.200 --> 00:13:34.460
 That thread was great.

00:13:34.460 --> 00:13:37.200
 It's actually on my list of topics to talk about today.

00:13:37.200 --> 00:13:37.780
 Okay.

00:13:37.780 --> 00:13:43.560
 Because I want to talk about different ways we promote our show and what works, what doesn't,

00:13:43.560 --> 00:13:47.660
 at least from what we've seen so far over the course of the last four months that we've

00:13:47.660 --> 00:13:48.360
 been running this.

00:13:48.360 --> 00:13:48.940
 Yeah.

00:13:48.940 --> 00:13:50.100
 Let's just go one by one, right?

00:13:50.440 --> 00:13:53.540
 So we've been posting on LinkedIn, I think every single episode.

00:13:53.540 --> 00:13:55.560
 And we started with just posting links.

00:13:55.560 --> 00:14:00.920
 Then I tried doing things like I would add a picture, but link would be just in the text.

00:14:00.920 --> 00:14:04.300
 Then I also tried posting videos three times.

00:14:04.300 --> 00:14:09.880
 One of them was Ronak from the Software Misadventures podcast, talking about Kelsk Hightower.

00:14:09.880 --> 00:14:10.980
 I think that's what he was talking about.

00:14:10.980 --> 00:14:15.200
 And then there was Kimberly Jacobs from the Women Who Code episode.

00:14:15.200 --> 00:14:17.920
 And there was two of us discussing our setup.

00:14:17.920 --> 00:14:21.200
 So those three videos got extremely low engagement.

00:14:21.200 --> 00:14:25.840
 Very few impressions, like just a few hundred compared to just pure text posts.

00:14:25.840 --> 00:14:27.060
 Or like images.

00:14:27.060 --> 00:14:28.260
 Or like images.

00:14:28.260 --> 00:14:28.500
 Yeah.

00:14:28.500 --> 00:14:31.980
 So it sounds like LinkedIn deprioritized them in feeds.

00:14:31.980 --> 00:14:35.700
 Maybe people skip videos and maybe they don't watch them, even though they were all with

00:14:35.700 --> 00:14:36.080
 subtitles.

00:14:36.080 --> 00:14:40.600
 But whatever it was, based on our very limited sample, I just don't feel like spending more

00:14:40.600 --> 00:14:42.280
 time on videos, at least for LinkedIn.

00:14:43.100 --> 00:14:47.100
 Oh, so what worked really well is the episode about VNump.

00:14:47.100 --> 00:14:52.120
 I actually took a couple of things that I found myself interesting about VNump itself.

00:14:52.120 --> 00:14:56.640
 And I posted them as like, even if they don't listen to the episode, they may still find this

00:14:56.640 --> 00:14:57.980
 post interesting, insightful.

00:14:58.440 --> 00:15:01.480
 And that post got over 20,000 impressions.

00:15:01.480 --> 00:15:05.740
 And just for the record, I have just over 2,000 followers on LinkedIn.

00:15:05.740 --> 00:15:08.360
 I mean, connections and followers who are not connections.

00:15:08.360 --> 00:15:11.200
 Which means that it went way beyond our networks.

00:15:11.200 --> 00:15:12.820
 Because you probably have about the same number.

00:15:12.820 --> 00:15:15.820
 Wait, you're talking about Reddit post or?

00:15:15.820 --> 00:15:17.300
 No, I'm talking about LinkedIn post.

00:15:17.300 --> 00:15:18.480
 LinkedIn post, yeah.

00:15:18.480 --> 00:15:20.240
 Yeah, LinkedIn got 20,000 impressions.

00:15:20.240 --> 00:15:20.940
 Right.

00:15:21.080 --> 00:15:23.200
 And I think it got over 200 likes.

00:15:23.200 --> 00:15:25.660
 I never got more than like 20 on my LinkedIn posts.

00:15:25.660 --> 00:15:29.280
 Well, I guess actually on LinkedIn, I think if you announce a new job, then those tend to

00:15:29.280 --> 00:15:30.040
 get a lot of likes.

00:15:30.040 --> 00:15:31.720
 Because that's what LinkedIn is for.

00:15:31.720 --> 00:15:32.400
 Yeah.

00:15:32.400 --> 00:15:35.120
 And it's probably prioritized very highly too.

00:15:35.120 --> 00:15:36.000
 Yeah.

00:15:36.000 --> 00:15:39.780
 But also like, what I found surprising, some people at work would say like, they would mention

00:15:39.780 --> 00:15:41.620
 something about my podcast, our podcast, I mean.

00:15:41.620 --> 00:15:46.240
 But at the same time, I don't see them liking our posts because I would usually like check

00:15:46.240 --> 00:15:47.180
 who actually liked them.

00:15:47.420 --> 00:15:52.700
 So I think there is a cohort of people who look at posts, but they don't like them.

00:15:52.700 --> 00:15:54.340
 They don't leave any comments, but they read them.

00:15:54.340 --> 00:15:57.820
 But I think when it comes to joke posting, so they want to congratulate you and then they

00:15:57.820 --> 00:15:58.900
 leave a reaction.

00:15:58.900 --> 00:16:04.980
 So we need to make our podcast congratulations so people congratulate us on releasing it.

00:16:04.980 --> 00:16:07.400
 So going next, Instagram.

00:16:07.400 --> 00:16:08.980
 I mean, I started from zero.

00:16:08.980 --> 00:16:13.740
 I quickly got maybe like 150 followers from my other account, mostly Russian speaking folks.

00:16:13.740 --> 00:16:15.700
 We did a few reels.

00:16:16.060 --> 00:16:19.500
 Some of those reels got pretty decent number of views, like 3,000 or so.

00:16:19.500 --> 00:16:26.480
 The other ones were more like in the 400 to 600 range, but no reactions really, no comments

00:16:26.480 --> 00:16:27.720
 except for friends.

00:16:27.720 --> 00:16:32.840
 And it just feels like maybe Instagram is not the right place for us or it is not yet.

00:16:32.840 --> 00:16:37.000
 Our content feels a bit too niche for kind of the general Instagram audience.

00:16:37.000 --> 00:16:41.140
 Because if you look at like reels that are popular, either somebody is talking about whatever,

00:16:41.140 --> 00:16:46.020
 like how they lost fat, I mean, like knowledge-based content or some inspirational stuff.

00:16:46.020 --> 00:16:47.380
 Or really funny stuff.

00:16:47.380 --> 00:16:51.420
 Or really funny stuff or like really controversial stuff from like Joe Rogan or something.

00:16:51.420 --> 00:16:52.260
 Or what's his name?

00:16:52.260 --> 00:16:54.180
 Jordan Peterson or Ben Shapiro.

00:16:54.180 --> 00:16:55.720
 You live on the left coast.

00:16:55.720 --> 00:16:56.980
 You may not know who they are.

00:16:57.240 --> 00:16:59.140
 No, I know the names very well.

00:16:59.140 --> 00:17:03.480
 I once actually watched like for a full hour of like Ben Shapiro's videos.

00:17:03.480 --> 00:17:04.780
 I'm like, oh my God.

00:17:04.780 --> 00:17:05.160
 Okay.

00:17:05.160 --> 00:17:06.560
 I don't want to discuss them here.

00:17:06.560 --> 00:17:09.260
 It's not this kind of podcast to discuss it.

00:17:09.260 --> 00:17:11.680
 But in any case, so those get very popular.

00:17:11.680 --> 00:17:14.700
 So Instagram, I think I'll just stop doing it for now.

00:17:14.700 --> 00:17:15.860
 I don't have time for that.

00:17:15.860 --> 00:17:18.760
 Yeah, I feel like Twitter has both.

00:17:18.760 --> 00:17:24.680
 One is the lack of engagement, but also it doesn't get any views at all.

00:17:24.680 --> 00:17:31.780
 Like you and I combined, I mean, it's nothing big, but we still have like 800 to 600 people

00:17:31.780 --> 00:17:33.300
 or accounts following us.

00:17:33.300 --> 00:17:36.840
 The impressions it gets is like double digit.

00:17:36.840 --> 00:17:37.780
 It's crazy.

00:17:37.780 --> 00:17:42.780
 It's like maybe because I disliked some of Elon Musk tweets or whatever.

00:17:42.780 --> 00:17:44.880
 Did they report him?

00:17:45.480 --> 00:17:48.160
 I made fun of him a few times.

00:17:48.160 --> 00:17:49.320
 Maybe, I don't know.

00:17:49.320 --> 00:17:54.360
 But anyway, my tweets seem to go like, sometimes I post something.

00:17:54.360 --> 00:17:59.400
 I don't really care about these numbers, by the way, but Twitter, the app does show you

00:17:59.400 --> 00:18:02.900
 on your post very prominently, like how many impressions it got and all.

00:18:02.900 --> 00:18:04.820
 Something like 25 impressions.

00:18:04.820 --> 00:18:06.960
 There's just no way that is possible.

00:18:06.960 --> 00:18:08.000
 So, yeah.

00:18:08.000 --> 00:18:12.920
 So, but now this leads me to, there's also Facebook, which I think we did a couple of times.

00:18:12.920 --> 00:18:14.260
 Fuck it.

00:18:15.100 --> 00:18:15.540
 Yeah.

00:18:15.540 --> 00:18:16.460
 Yeah.

00:18:16.460 --> 00:18:17.620
 Yeah.

00:18:17.620 --> 00:18:24.580
 I feel like my parents' generation is very engaged on Facebook and like my mom posts there

00:18:24.580 --> 00:18:27.500
 almost daily and really deep thoughts and posts.

00:18:27.500 --> 00:18:30.080
 And there is a lot of engagement.

00:18:30.080 --> 00:18:35.420
 But there's just something about the UX of the platform or maybe it's just like when I go

00:18:35.420 --> 00:18:41.420
 to the, my home feed, there's just random stuff that I keep saying, I don't want to see these

00:18:41.420 --> 00:18:42.320
 kind of things.

00:18:42.320 --> 00:18:44.820
 And like, it just keeps coming back again and again.

00:18:44.900 --> 00:18:47.940
 So, I kind of have been turned off of Facebook.

00:18:47.940 --> 00:18:48.600
 Yeah.

00:18:48.600 --> 00:18:53.000
 There's actually a very good article that we will link from the show notes called The

00:18:53.000 --> 00:18:56.300
 Ancientification of TikTok, which talks not about TikTok.

00:18:56.300 --> 00:18:59.900
 It talks about Facebook, Instagram, YouTube, Amazon.

00:19:00.300 --> 00:19:02.400
 And TikTok obviously talks about all of these platforms.

00:19:02.400 --> 00:19:09.980
 The thesis of the article is that platforms first bend backwards to do all they can to lure

00:19:09.980 --> 00:19:11.820
 users and creators on the platform.

00:19:12.220 --> 00:19:17.480
 And once everybody is sort of tied, I wouldn't say locked in, but sort of locked in, then they

00:19:17.480 --> 00:19:19.020
 start to extract value from it.

00:19:19.020 --> 00:19:20.780
 And all of the value goes to the platforms.

00:19:20.780 --> 00:19:25.780
 And then the platforms become kind of shitty and you end up in a situation like you said,

00:19:25.780 --> 00:19:26.060
 right?

00:19:26.060 --> 00:19:28.980
 You just get all sorts of nonsense content.

00:19:28.980 --> 00:19:35.400
 I remember 2007, 2008 when I first started using Facebook, I had maybe like, I don't know,

00:19:35.400 --> 00:19:38.900
 50 connections and I knew everybody personally quite well.

00:19:38.900 --> 00:19:39.440
 It was great.

00:19:39.440 --> 00:19:39.980
 I loved it.

00:19:39.980 --> 00:19:41.320
 And it wasn't just pictures and videos.

00:19:41.320 --> 00:19:42.240
 It was also just text.

00:19:42.240 --> 00:19:43.600
 People would say some things.

00:19:43.600 --> 00:19:44.520
 It was just nice.

00:19:44.520 --> 00:19:45.080
 Yeah.

00:19:45.080 --> 00:19:46.320
 So Facebook is like dead.

00:19:46.320 --> 00:19:47.280
 We're not doing Facebook.

00:19:47.280 --> 00:19:50.460
 By the way, the end shittification of TikTok.

00:19:50.460 --> 00:19:56.960
 I think that's the article that Jenny introduced to us or shared with us a while back.

00:19:56.960 --> 00:19:58.720
 And just a callback.

00:19:58.720 --> 00:20:00.960
 Jenny was on our episode 17.

00:20:00.960 --> 00:20:02.880
 17 was two weeks ago.

00:20:02.880 --> 00:20:05.460
 That was a metasode, but with a guest.

00:20:05.460 --> 00:20:07.240
 And yeah, so go check out.

00:20:07.240 --> 00:20:09.180
 It's prime metasode.

00:20:09.180 --> 00:20:10.820
 Prime metasode.

00:20:11.320 --> 00:20:14.100
 Yeah, go check it out.

00:20:14.100 --> 00:20:18.980
 Actually, it was one of the more enjoyable episodes to listen because the dynamic there

00:20:18.980 --> 00:20:23.520
 was just very similar to our metasodes, but Jenny added something extra to it.

00:20:23.520 --> 00:20:24.420
 I really loved it.

00:20:25.100 --> 00:20:30.800
 We are saying go listen to it, but we are recording this on May 2nd and that episode hasn't come

00:20:30.800 --> 00:20:31.160
 out yet.

00:20:31.160 --> 00:20:32.060
 It'll come out tomorrow.

00:20:32.060 --> 00:20:34.480
 It will come out tomorrow and it's all fully scheduled.

00:20:34.480 --> 00:20:37.740
 But anybody who's listening to it, it has already come out.

00:20:37.740 --> 00:20:38.460
 Go check it out.

00:20:38.460 --> 00:20:39.380
 Episode 17.

00:20:39.380 --> 00:20:40.080
 It was fun.

00:20:40.080 --> 00:20:40.580
 Yeah.

00:20:40.580 --> 00:20:41.240
 Three weeks ago.

00:20:42.920 --> 00:20:49.340
 Okay, but that brings me to Reddit, which we had not used until a week ago or two weeks

00:20:49.340 --> 00:20:49.580
 ago.

00:20:49.580 --> 00:20:55.660
 So we posted an announcement of our episode with Justin Frankel, the creator of Reaper and

00:20:55.660 --> 00:20:56.580
 Winamp on Reddit.

00:20:56.580 --> 00:21:00.780
 You know, we were always concerned about Reddit because what if we just get whatever kicked

00:21:00.780 --> 00:21:03.660
 out of band or like downloaded for self-promotion?

00:21:03.660 --> 00:21:11.660
 Reddit is, I think, the platform where self-promotion is boo-booed the most.

00:21:11.660 --> 00:21:12.520
 Yeah.

00:21:12.520 --> 00:21:18.640
 Unlike like some other platforms that start with an L, a platform that will be LinkedIn in.

00:21:18.640 --> 00:21:19.480
 Yeah.

00:21:19.480 --> 00:21:22.520
 Where it's all about self-promotion.

00:21:22.520 --> 00:21:24.740
 Reddit doesn't want self-promotion, right?

00:21:24.740 --> 00:21:26.920
 Like it wants stories and stuff like that.

00:21:26.920 --> 00:21:31.980
 And so, Ilya, you and I, we discussed, should we post it or not post it?

00:21:31.980 --> 00:21:37.680
 But I think in the end, you did a really good way of like bringing out some of the insights

00:21:37.680 --> 00:21:44.400
 from it and then posting a full-ish article, a post in there, rather than like, hey, we

00:21:44.400 --> 00:21:44.980
 did an interview.

00:21:44.980 --> 00:21:45.640
 Here's the link.

00:21:45.640 --> 00:21:46.280
 Go check it out.

00:21:46.280 --> 00:21:47.300
 You mean full-ish?

00:21:47.300 --> 00:21:48.080
 Full-ish article?

00:21:48.080 --> 00:21:50.300
 Full-ish.

00:21:50.300 --> 00:21:52.660
 I think there's no good way to say what you want to say.

00:21:52.660 --> 00:21:56.460
 Look at it, glass half full.

00:21:57.520 --> 00:21:57.660
 Yeah.

00:21:57.660 --> 00:21:59.240
 Yeah.

00:21:59.240 --> 00:22:01.780
 But yeah, I think that was great.

00:22:01.780 --> 00:22:03.680
 So yeah, talk about that post.

00:22:03.680 --> 00:22:04.300
 That was great.

00:22:04.300 --> 00:22:05.020
 Yeah.

00:22:05.020 --> 00:22:10.160
 So actually our process was, because we were so sort of uneasy, we didn't want to be like

00:22:10.160 --> 00:22:10.620
 booed.

00:22:10.620 --> 00:22:16.300
 I typed that post in the Google Doc and then we, you know, Arnab gave some feedback, some

00:22:16.300 --> 00:22:18.400
 suggestions, I think a couple of iterations later.

00:22:18.400 --> 00:22:20.880
 I mean, we did it pretty quickly within an hour or so.

00:22:21.360 --> 00:22:25.280
 So we had a pretty decent post, which we, I posted on the Reaper subreddit.

00:22:25.280 --> 00:22:31.980
 And 14 days later, so it was 14 days ago, we got 153 upvotes, 100% upvote rate, which

00:22:31.980 --> 00:22:33.220
 means nobody downvoted this.

00:22:33.220 --> 00:22:35.640
 It has 100,000 views.

00:22:35.640 --> 00:22:35.980
 Wow.

00:22:36.040 --> 00:22:41.160
 It's like, I've never had a post anywhere that I created that had like 100,000 views

00:22:41.160 --> 00:22:44.480
 and I earned, because like, I never posted anything on Reaper before.

00:22:44.480 --> 00:22:48.100
 My account is like 12 years old or something, but I never posted anything before.

00:22:48.100 --> 00:22:50.840
 And I got 77 community karma out of this.

00:22:51.020 --> 00:22:54.140
 I don't know what this means, but I guess supposedly the more, the more, the better.

00:22:54.140 --> 00:22:54.980
 Yeah.

00:22:54.980 --> 00:22:56.300
 And there are comments.

00:22:56.300 --> 00:22:59.660
 I don't know how many, I guess visual count is maybe like 30.

00:22:59.660 --> 00:23:00.100
 Yeah.

00:23:00.100 --> 00:23:02.480
 And actually it is a very civil discussion.

00:23:02.480 --> 00:23:04.640
 Some people say like, oh, this is awesome.

00:23:04.640 --> 00:23:05.660
 I'll go listen.

00:23:05.660 --> 00:23:13.060
 But the most important discussion is somebody made the point that Reaper is created by just

00:23:13.060 --> 00:23:13.800
 two guys.

00:23:13.800 --> 00:23:18.500
 And if something happens to them or if they like don't want to do it anymore, what's going

00:23:18.500 --> 00:23:19.940
 to happen, what's going to happen, right?

00:23:20.240 --> 00:23:21.160
 There is no succession plan.

00:23:21.160 --> 00:23:21.660
 Yeah.

00:23:21.660 --> 00:23:25.560
 And then there is like a whole discussion on that, which even Justin participated in.

00:23:25.560 --> 00:23:27.200
 So I loved it.

00:23:27.200 --> 00:23:28.500
 And then you also posted on me now.

00:23:28.500 --> 00:23:34.900
 I posted it on our music, which has like 32 million members or something like that.

00:23:34.900 --> 00:23:37.680
 And I think this wasn't too bad either.

00:23:37.680 --> 00:23:45.140
 So nothing like, I think the one that you got, this got 14,000 views, 80% upvote rate.

00:23:45.140 --> 00:23:45.860
 So not bad.

00:23:45.860 --> 00:23:47.440
 And 26 comments.

00:23:47.440 --> 00:23:48.320
 Oh, cool.

00:23:48.320 --> 00:23:48.840
 Yeah.

00:23:49.080 --> 00:23:54.940
 I mean, I think of all the social networks, these two were the most engagement and like

00:23:54.940 --> 00:23:56.360
 actual discussion, right?

00:23:56.360 --> 00:23:58.580
 Like good discussion that I've found anywhere.

00:23:58.580 --> 00:23:59.160
 Yeah.

00:23:59.160 --> 00:24:04.440
 So was it on Reddit where somebody pointed out that you were using language incorrectly?

00:24:04.440 --> 00:24:05.340
 Oh, yeah.

00:24:05.340 --> 00:24:09.180
 So what I started with was, remember Winamp?

00:24:09.180 --> 00:24:12.540
 It was pretty much the soundtrack to my teenage years, right?

00:24:12.540 --> 00:24:17.100
 And so I think that was the first comment.

00:24:17.100 --> 00:24:19.920
 But since then, it is not the top comment anymore.

00:24:19.920 --> 00:24:21.140
 It's like way lower.

00:24:21.140 --> 00:24:22.660
 It got lots of downvotes, I think.

00:24:22.660 --> 00:24:24.420
 It was, well, what does it mean?

00:24:24.420 --> 00:24:26.500
 Pretty much the soundtrack to your teenage years.

00:24:26.580 --> 00:24:30.100
 So I said, well, like you basically lived and breathed Winamp.

00:24:30.100 --> 00:24:31.340
 So that's what I mean.

00:24:31.340 --> 00:24:34.480
 And I think that person was like, well, that doesn't make any sense.

00:24:34.480 --> 00:24:38.200
 It's weird to say that Windows Media Player was the soundtrack to my...

00:24:38.200 --> 00:24:38.660
 Anyway.

00:24:38.660 --> 00:24:41.340
 He said like software cannot be soundtrack.

00:24:41.340 --> 00:24:42.080
 Yeah.

00:24:42.320 --> 00:24:44.860
 Soundtrack can only be music that's played through software.

00:24:44.860 --> 00:24:47.160
 Well, we don't know he, he, she, they.

00:24:47.160 --> 00:24:47.860
 Yeah, he or she.

00:24:47.860 --> 00:24:48.820
 Yeah, whatever.

00:24:48.820 --> 00:24:52.480
 As I was reading this comment, I'm like, what an asshole you are.

00:24:52.480 --> 00:24:54.300
 I'm like, why would you do this?

00:24:54.300 --> 00:24:56.740
 If you don't like something, just keep going, do something else.

00:24:56.740 --> 00:24:58.540
 It's like, why write this?

00:24:58.540 --> 00:24:59.760
 It's toxic, in my opinion.

00:24:59.760 --> 00:25:01.440
 It's not toxic.

00:25:01.440 --> 00:25:02.200
 I mean...

00:25:02.200 --> 00:25:06.280
 I mean, if he said something like, or she said something like, your language is technically

00:25:06.280 --> 00:25:06.720
 incorrect.

00:25:06.720 --> 00:25:07.940
 You should have said it differently.

00:25:07.940 --> 00:25:10.540
 I would say it's still useless, but it is constructive.

00:25:11.100 --> 00:25:15.240
 But that language that this person used, it's just like, as if, whatever.

00:25:15.240 --> 00:25:19.760
 I mean, I've been on social media long, long enough publicly to not take offense at crappy

00:25:19.760 --> 00:25:20.140
 comments.

00:25:20.140 --> 00:25:22.020
 Yeah.

00:25:22.020 --> 00:25:23.700
 But yeah, Reddit, Reddit for the win.

00:25:23.700 --> 00:25:26.680
 So we need to figure out how to do more of this.

00:25:26.680 --> 00:25:30.280
 Because Justin Frankl, I think we lucked out in a way because he's created software that's

00:25:30.280 --> 00:25:31.500
 a really big deal in the industry.

00:25:31.500 --> 00:25:33.220
 And also Winamp is like a big deal.

00:25:33.220 --> 00:25:35.340
 But he himself is not very public.

00:25:35.340 --> 00:25:39.580
 So if he had his own like account, would constantly give interviews, our posts wouldn't matter.

00:25:39.840 --> 00:25:44.440
 But because he only gives interviews every now and then, every one interview is like treasured.

00:25:44.440 --> 00:25:47.700
 Especially about Reaper, because I think people remember him from Winamp, but like Reaper

00:25:47.700 --> 00:25:49.020
 is more niche.

00:25:49.020 --> 00:25:50.880
 But very passionate community.

00:25:50.880 --> 00:25:52.180
 Very passionate community.

00:25:52.180 --> 00:25:52.500
 Yes.

00:25:52.500 --> 00:25:52.760
 Yeah.

00:25:52.760 --> 00:25:53.100
 Yeah.

00:25:53.100 --> 00:25:58.140
 Like there was no single negative comment in that thread, which I found really surprising.

00:25:59.140 --> 00:26:04.360
 So out of that thread, we got 250 plays on podcasting apps.

00:26:04.360 --> 00:26:07.780
 I mean, not all of them came from Reddit, but on average, we get less than 100.

00:26:07.780 --> 00:26:09.800
 So for this one, we got 150 more.

00:26:09.800 --> 00:26:13.700
 We get like 90 to 100 or so on average.

00:26:13.700 --> 00:26:15.860
 I would say the median is probably around 70.

00:26:15.860 --> 00:26:16.340
 Okay.

00:26:16.700 --> 00:26:19.180
 So yeah, it's probably like 180 more.

00:26:19.180 --> 00:26:24.620
 And also on YouTube, which we usually get like single digit views, we got 317.

00:26:24.620 --> 00:26:28.860
 And we got seven subscribers after watching this video, which is cool.

00:26:28.860 --> 00:26:31.080
 Oh, so I want to talk about YouTube as well.

00:26:31.080 --> 00:26:33.540
 So YouTube, it's a pain in the ass to produce.

00:26:33.540 --> 00:26:36.580
 Not too much work, but like it's just like extra work.

00:26:36.840 --> 00:26:39.500
 What I'm doing is I'm creating an audiogram in Descript.

00:26:39.500 --> 00:26:45.960
 It just takes time to like put an audiogram in, export, upload to YouTube, format text for YouTube.

00:26:45.960 --> 00:26:48.520
 You know, it's like, it takes a good hour or so.

00:26:48.520 --> 00:26:54.480
 But the cool thing about YouTube is that it can be shared independently from which platform the person is using.

00:26:54.480 --> 00:26:55.840
 It can be watched on the web.

00:26:55.840 --> 00:26:58.560
 It can be watched on any kind of phone, Android, iPhone.

00:26:58.560 --> 00:27:00.200
 So I keep doing YouTube.

00:27:00.200 --> 00:27:05.920
 Because actually when Jonathan Courtney did the reaction to our episode with him, episode four,

00:27:06.220 --> 00:27:08.520
 we got 334 views, which is not bad.

00:27:08.520 --> 00:27:11.040
 That's because he shared the YouTube link.

00:27:11.040 --> 00:27:12.020
 Yes, correct.

00:27:12.020 --> 00:27:17.440
 But yeah, I think the Winamp episode was our second most listened to episode.

00:27:17.440 --> 00:27:22.660
 The highest one still is our second episode with Brian McKellar,

00:27:22.660 --> 00:27:25.800
 because he talked about that episode in his podcast,

00:27:25.800 --> 00:27:31.280
 which if I remember, it gets what, like 50,000, 60,000 views per episode.

00:27:31.280 --> 00:27:33.020
 I think 30,000 to 40,000.

00:27:33.020 --> 00:27:34.060
 Per episode.

00:27:34.060 --> 00:27:34.880
 Listens, yeah.

00:27:35.120 --> 00:27:39.720
 And we got 450 downloads from that, which is pretty sizable.

00:27:39.720 --> 00:27:43.040
 So yeah, I guess that brings me to the next topic about promotion.

00:27:43.040 --> 00:27:46.620
 We did not really have much success with people sharing.

00:27:46.620 --> 00:27:50.720
 Or I guess we did not have consistent success with people sharing our interviews with them.

00:27:50.720 --> 00:27:55.500
 So Brian, Jonathan, Courtney, they shared our content and it got pretty good engagement.

00:27:55.500 --> 00:27:59.580
 Other folks, when they shared our content, we didn't get much,

00:27:59.820 --> 00:28:02.840
 I guess because they don't have the same following as the other two.

00:28:02.840 --> 00:28:08.520
 And by the way, even Women Who Code retweeted our tweet and we got like three likes on that or something.

00:28:08.520 --> 00:28:16.120
 Maybe just Twitter put it down or like our content is not interesting or maybe their followers are not as engaged because they have 300,000 followers.

00:28:16.340 --> 00:28:24.100
 Anyway, what I also think, you know, it's cool to have folks like Brian McCullough or Jonathan Courtney who just tweeted to their audience.

00:28:24.100 --> 00:28:26.600
 And then we got a lot of views from that, a lot of listens.

00:28:27.140 --> 00:28:36.380
 It's also cool to have people who are famous like Justin Frankel, but are not sort of popular in social media, as in like they're not on social media even.

00:28:36.380 --> 00:28:40.500
 So people seek them out and they find our content instead of their content.

00:28:40.500 --> 00:28:44.520
 I think that Reddit thread is good for search engines.

00:28:44.520 --> 00:28:48.320
 I will not be surprised if you talk again next year, it will be like 500,000 views.

00:28:48.320 --> 00:28:49.000
 Yeah.

00:28:49.000 --> 00:28:49.820
 Cool, cool.

00:28:49.820 --> 00:28:53.500
 That was a long segment about promotion, but I think it's an important one.

00:28:53.500 --> 00:28:54.260
 It's good.

00:28:54.580 --> 00:29:02.400
 And I keep talking, like, I don't know if I can say this, but like we have like an internal plugin at Google that shows you the percentage of time you talk in the Google Meet meeting.

00:29:02.400 --> 00:29:03.040
 Okay.

00:29:03.040 --> 00:29:07.200
 So I think the Game Squadcast had this plugin.

00:29:07.200 --> 00:29:12.700
 It would probably show that I was talking like 80% of time today.

00:29:12.700 --> 00:29:13.240
 That's okay.

00:29:13.240 --> 00:29:14.880
 I think this was a good topic, yeah.

00:29:14.880 --> 00:29:16.620
 But I'm not done yet.

00:29:16.620 --> 00:29:18.240
 Okay.

00:29:18.240 --> 00:29:19.840
 What's the next one?

00:29:20.200 --> 00:29:25.020
 So next one, it comes as a sort of tangent from the last episode.

00:29:25.020 --> 00:29:29.100
 You know how I've been saying, do not use AirPods for podcasts.

00:29:29.100 --> 00:29:34.500
 And then last week I showed up on the recording wearing AirPods and right now I'm also wearing my AirPods.

00:29:34.500 --> 00:29:35.780
 So here's the trick.

00:29:35.780 --> 00:29:40.740
 I use the AirPods as speakers, but I record using the microphone.

00:29:41.100 --> 00:29:45.660
 And the reason why I like using AirPods is because they are small.

00:29:45.660 --> 00:29:49.880
 Like my face pretty much looks like I don't wear anything at a certain angle, right?

00:29:49.880 --> 00:29:53.060
 Unlike me who looks like a bear right now, I guess.

00:29:53.060 --> 00:29:53.680
 Like a bear.

00:29:53.680 --> 00:29:56.780
 With my big headphones around me.

00:29:56.780 --> 00:29:57.100
 Yeah.

00:29:57.100 --> 00:29:58.980
 We had Blue Angels here last weekend.

00:29:58.980 --> 00:30:00.460
 So you look like a fighter pilot.

00:30:00.460 --> 00:30:01.400
 Oh, cool.

00:30:01.400 --> 00:30:02.280
 Thank you.

00:30:03.360 --> 00:30:04.340
 Really, really, really cool.

00:30:04.340 --> 00:30:04.780
 Yeah.

00:30:04.780 --> 00:30:10.280
 So I think it's okay to wear Bluetooth headphones as long as you use a separate mic for recording.

00:30:10.280 --> 00:30:15.760
 And AirPods probably have the lowest latency of any headphones if you use them with a Mac.

00:30:15.760 --> 00:30:16.380
 Right.

00:30:16.380 --> 00:30:17.480
 With a Mac, yeah.

00:30:17.480 --> 00:30:18.140
 Yeah.

00:30:18.140 --> 00:30:19.460
 So AirPods are really cool.

00:30:19.460 --> 00:30:27.980
 But I think to reiterate, don't use AirPods to record because we had two guests so far who had AirPods or just one?

00:30:27.980 --> 00:30:30.140
 I think we had Kimberly and John and Courtney.

00:30:30.580 --> 00:30:35.520
 And Kimberly's audio was not that bad, but Jonathan's was really bad.

00:30:35.520 --> 00:30:38.940
 Maybe she had like a Pro or something and he didn't.

00:30:38.940 --> 00:30:40.340
 Jonathan's was much worse.

00:30:40.340 --> 00:30:41.100
 I don't know why.

00:30:41.100 --> 00:30:47.220
 Plus, it's just like your voice is not focused on the microphones when you're wearing AirPods.

00:30:47.220 --> 00:30:48.220
 Yeah.

00:30:48.220 --> 00:30:54.580
 So the other thing is, I think it was during the Women Who Code recording that I noticed that I think they were muting themselves.

00:30:54.580 --> 00:31:00.080
 And I think when you do like a Zoom meeting or Google Meet meeting in a corporate environment or any kind of environment,

00:31:00.220 --> 00:31:02.160
 I guess muting yourself is a good...

00:31:02.160 --> 00:31:02.640
 Etiquette.

00:31:02.640 --> 00:31:03.800
 A good etiquette, right?

00:31:03.800 --> 00:31:08.520
 But during the recording, you actually want to capture the reactions like laughs and stuff.

00:31:08.520 --> 00:31:09.120
 Right.

00:31:09.120 --> 00:31:14.000
 So, yeah, I feel like it's actually good to not mute during the recording.

00:31:14.000 --> 00:31:16.520
 Yeah, unless you have excessive noise, which can be distracting.

00:31:16.520 --> 00:31:20.080
 But if you like record in a normal environment, yeah, I would say just don't mute.

00:31:20.080 --> 00:31:30.200
 Yeah, I very rarely mute myself on these recordings unless like my dog comes running or my kid is shouting or something.

00:31:30.200 --> 00:31:37.740
 But on typical Zoom meetings, and I haven't had a multi-person Zoom meeting in a really, really long time now.

00:31:38.860 --> 00:31:45.260
 But when I did, I would be pretty much on mute, except when I'm almost like push to talk kind of mechanism.

00:31:45.260 --> 00:31:46.880
 So that's a good tip.

00:31:46.880 --> 00:31:53.660
 Yeah, the feedback that you get, the laughs, the emotions, I think those are important for a podcast.

00:31:53.660 --> 00:31:53.940
 Yeah.

00:31:54.080 --> 00:31:59.400
 Because I feel like when there is laughing in the podcast, as a listener, sometimes I laugh along.

00:31:59.400 --> 00:32:03.920
 Maybe not with the same intensity as them, but it at least makes me smile.

00:32:03.920 --> 00:32:08.920
 Especially if the personalities really resonate with me and if they say something not even necessarily funny.

00:32:08.920 --> 00:32:15.840
 Actually, I just finished this book called The Power of Moments that Jake Knapp and John Courtney recommended on the fourth episode of our podcast.

00:32:15.840 --> 00:32:16.560
 It's a good book.

00:32:16.560 --> 00:32:22.660
 Like the TLDR there is that people remember peak moments in the experience, like the peak moments, like the worst moments.

00:32:22.660 --> 00:32:30.080
 So like averaging the, let's say, satisfaction of the Disneyland visit throughout the day is not an accurate depiction of the actual satisfaction.

00:32:30.080 --> 00:32:36.720
 Because people will remember their whatever crazy roller coaster ride, and that will be the highlight of their day, and they will give the whole experience at nine.

00:32:36.720 --> 00:32:44.780
 Even though, I think as John Courtney pointed out, they would be like stepping over somebody's vomit in the toilet sometime in the middle of the day, right?

00:32:44.780 --> 00:32:49.360
 Waiting for a bad cold burger for like 45 minutes, yeah.

00:32:49.360 --> 00:32:51.040
 Yeah, and stuff like that, right?

00:32:51.040 --> 00:32:51.940
 Or crying kids.

00:32:52.660 --> 00:32:56.600
 So that insanely great moment really makes the whole day, right?

00:32:56.600 --> 00:33:02.440
 So the thing that they mentioned in the book, which I found insightful, there was a study.

00:33:02.440 --> 00:33:08.920
 The researchers went on the university campus or college campus and eavesdropped on students' conversations.

00:33:08.920 --> 00:33:13.920
 Noted when they laughed, and they noted down what they said before the laughter.

00:33:13.920 --> 00:33:14.640
 Right.

00:33:15.140 --> 00:33:17.760
 It's kind of a creepy research study, I guess.

00:33:17.760 --> 00:33:26.060
 But what they found out is that only in 20% of the cases, something funny was said, and laugh was a response to something funny.

00:33:26.060 --> 00:33:32.220
 The other 80%, it was just like a regular conversation, nothing particularly funny in that.

00:33:32.220 --> 00:33:36.320
 People just laugh when they acknowledge when people say something or whatever, right?

00:33:36.520 --> 00:33:41.620
 I forgot what exactly the conclusion there was, but the point is like we not only laugh when it's funny.

00:33:41.620 --> 00:33:44.980
 We laugh a lot just as a part of regular conversation, right?

00:33:45.240 --> 00:33:51.780
 And when you hear those laughs, I think you sort of become more part of the conversation as opposed to a passive observer.

00:33:51.780 --> 00:33:53.680
 Ha, ha, ha, ha, ha, ha.

00:33:53.680 --> 00:33:54.760
 Oh, that was a fake laugh.

00:33:55.820 --> 00:33:57.320
 You should have muted, man.

00:33:57.320 --> 00:34:00.220
 Ha, ha, ha, ha, ha, ha, ha.

00:34:00.220 --> 00:34:04.960
 But see, that fake laugh made us laugh.

00:34:04.960 --> 00:34:05.500
 So.

00:34:05.500 --> 00:34:07.580
 Ha, ha, ha, ha, ha, ha, ha, ha, ha, ha, ha.

00:34:07.580 --> 00:34:08.500
 Yeah, that's true.

00:34:08.500 --> 00:34:09.460
 Okay.

00:34:09.460 --> 00:34:09.960
 Cool.

00:34:09.960 --> 00:34:18.900
 So I want to ask listeners, whoever is listening, if you can remember, tell us which episode made you laugh the most so far.

00:34:18.900 --> 00:34:22.600
 And I'll ask you, Ilja, before I tell you which one so far.

00:34:22.600 --> 00:34:24.020
 It made me laugh the most?

00:34:24.020 --> 00:34:24.560
 Yeah.

00:34:24.560 --> 00:34:26.280
 I think it's the episode with Jenny.

00:34:26.280 --> 00:34:27.240
 Yeah.

00:34:27.240 --> 00:34:27.980
 Yeah.

00:34:27.980 --> 00:34:34.160
 I think so far the ones that have been released, I would say the Jake and Jonathan one.

00:34:34.160 --> 00:34:43.160
 But I also have a hunch that the one with Jenny coming out tomorrow, or if you're listening to the actual episode, the one that came out three weeks ago.

00:34:43.160 --> 00:34:46.280
 Yeah, that one.

00:34:46.280 --> 00:34:50.520
 But I haven't heard the post-processed one, unlike you have.

00:34:50.520 --> 00:34:51.460
 So that's why.

00:34:51.460 --> 00:34:52.020
 Yeah.

00:34:52.020 --> 00:35:01.200
 I listened to the post-processed one, and I laughed a lot, especially the parts where she was giving us feedback, like those micro-influencers begging for feedback.

00:35:01.200 --> 00:35:01.920
 Yeah.

00:35:02.620 --> 00:35:04.400
 Oh, that was just so good.

00:35:04.400 --> 00:35:04.980
 Yeah.

00:35:04.980 --> 00:35:05.480
 Cool.

00:35:05.480 --> 00:35:06.680
 Looking forward to it.

00:35:06.680 --> 00:35:08.560
 Or I guess looking backward to it now.

00:35:08.560 --> 00:35:09.320
 Yeah.

00:35:09.320 --> 00:35:11.740
 So let's take an arc to something else.

00:35:11.740 --> 00:35:13.640
 What's new in technology these days, man?

00:35:13.640 --> 00:35:15.400
 What's new in technology?

00:35:15.400 --> 00:35:19.440
 Well, except for like chat GPT and bird and everything else?

00:35:19.560 --> 00:35:20.400
 You just got it.

00:35:20.400 --> 00:35:21.600
 I said, let's take an arc.

00:35:21.600 --> 00:35:24.280
 Oh, okay, okay.

00:35:24.280 --> 00:35:28.360
 All right, all right, all right.

00:35:28.360 --> 00:35:28.620
 Yeah.

00:35:28.620 --> 00:35:29.880
 Tell me about arc.

00:35:29.880 --> 00:35:30.800
 Noah's arc.

00:35:30.800 --> 00:35:31.880
 Noah's arc.

00:35:31.880 --> 00:35:34.260
 So there are two animals of each kind on it.

00:35:34.260 --> 00:35:34.560
 Yeah.

00:35:34.560 --> 00:35:35.560
 It's going to save the world.

00:35:35.560 --> 00:35:42.540
 Now, we've been playing with this new web browser called arc by the browser company, which is a really cool browser.

00:35:42.740 --> 00:35:44.700
 I'm still trying to get used to some of the shortcuts.

00:35:44.700 --> 00:35:46.800
 Who introduced it to you, Ilya?

00:35:46.800 --> 00:35:51.540
 I think this guy whose name is like Dorna, but without the K or something.

00:35:51.540 --> 00:35:53.120
 Without the Dora.

00:35:53.120 --> 00:35:55.000
 Yeah, without the D, yeah.

00:35:55.000 --> 00:35:55.800
 Yeah.

00:35:55.800 --> 00:35:58.800
 Who got you a beta invite?

00:35:58.800 --> 00:35:59.980
 Same guy, I think.

00:35:59.980 --> 00:36:00.880
 Okay.

00:36:00.880 --> 00:36:01.740
 Cool, cool.

00:36:01.740 --> 00:36:02.920
 So, yeah, tell us more.

00:36:02.920 --> 00:36:04.320
 Like, how did you discover arc?

00:36:04.320 --> 00:36:09.260
 I think I saw it somewhere on Reddit.

00:36:09.780 --> 00:36:12.960
 I want to say Reddit, but might have been Twitter or Reddit.

00:36:12.960 --> 00:36:17.620
 But I've been hearing about arc for a while now that everybody loves it and all that.

00:36:17.620 --> 00:36:22.160
 And one day I was chatting with somebody and they said, oh, I use arc and I love it.

00:36:22.160 --> 00:36:27.480
 And that was the first time a person that I knew was using arc and endorsed it.

00:36:27.480 --> 00:36:28.840
 I was like, I gotta go get it.

00:36:28.840 --> 00:36:35.880
 I signed up for the beta and waited, I want to say a couple of weeks and then got an invite, got it.

00:36:36.240 --> 00:36:42.140
 So, till now, I had a pretty sophisticated browser setup.

00:36:42.140 --> 00:36:43.460
 And you used what?

00:36:43.460 --> 00:36:44.900
 You used Microsoft Edge, right?

00:36:44.900 --> 00:36:48.080
 No, I'll tell you, you'll be surprised.

00:36:48.080 --> 00:36:49.700
 Maybe even you will be surprised.

00:36:49.700 --> 00:36:54.640
 I use, and I'm not kidding, I use Firefox, Chrome, Safari, and Edge.

00:36:54.640 --> 00:36:56.000
 Oh, you actually use Edge?

00:36:56.000 --> 00:36:56.860
 Yes.

00:36:56.860 --> 00:36:58.160
 Do you have Windows machine?

00:36:58.240 --> 00:37:04.220
 No, Edge, I used to use for ChatGPT, for the Bing chat mode on a Mac.

00:37:04.220 --> 00:37:09.780
 So, Microsoft released the ChatGPT chat mode on Bing only on the Edge browser.

00:37:09.780 --> 00:37:11.960
 You can't interact with it anywhere else.

00:37:11.960 --> 00:37:13.420
 So, I used it for that.

00:37:13.420 --> 00:37:15.060
 But there is a version of Edge for Mac?

00:37:15.060 --> 00:37:15.680
 Yes.

00:37:15.680 --> 00:37:18.940
 They released it because of the ChatGPT integration.

00:37:18.940 --> 00:37:20.080
 Oh, that's smart.

00:37:20.080 --> 00:37:20.300
 Okay.

00:37:20.300 --> 00:37:20.780
 Yeah.

00:37:21.140 --> 00:37:27.900
 But primarily, I would use Firefox for everything, like DevWork and all our Google Docs and stuff

00:37:27.900 --> 00:37:28.360
 like that.

00:37:28.360 --> 00:37:33.980
 But there are some things, especially video meetings and all, that work really well in Chrome.

00:37:33.980 --> 00:37:35.680
 So, I would use Chrome for that.

00:37:35.680 --> 00:37:41.320
 But I generally try not to use Chrome for anything else because of all the data that is being sucked

00:37:41.320 --> 00:37:44.640
 in by this massive company that employs you.

00:37:44.640 --> 00:37:54.040
 And then I would use Safari for my personal stuff, like my bank and email and stuff like that.

00:37:54.040 --> 00:37:56.780
 And guess which one is my default browser?

00:37:56.780 --> 00:37:57.600
 Safari?

00:37:57.600 --> 00:37:58.400
 Aha.

00:37:58.400 --> 00:38:01.320
 My default browser is called Finicky.

00:38:01.320 --> 00:38:02.120
 Okay?

00:38:02.120 --> 00:38:03.040
 Okay.

00:38:03.040 --> 00:38:06.780
 But it's not an actual headed browser.

00:38:06.780 --> 00:38:07.960
 That was a trick question, by the way.

00:38:07.960 --> 00:38:08.400
 Gotcha.

00:38:08.400 --> 00:38:08.900
 Okay.

00:38:08.900 --> 00:38:10.320
 Go on.

00:38:10.320 --> 00:38:10.960
 Finicky.

00:38:11.180 --> 00:38:17.080
 Finicky is a script or a program that you can write patterns, regular expressions.

00:38:17.080 --> 00:38:19.960
 But for non-technical people, you can write patterns, right?

00:38:19.960 --> 00:38:28.260
 If the link that is being opened is like HTTPS slash colon colon squadcast.fm, then open it

00:38:28.260 --> 00:38:29.000
 in that browser.

00:38:29.000 --> 00:38:32.480
 Or if it is my bank, then open it in that browser.

00:38:32.480 --> 00:38:36.560
 If it is Firebase, which I'm using for development, then open it in Firefox.

00:38:36.560 --> 00:38:38.560
 So, you can like script it like that.

00:38:38.560 --> 00:38:44.020
 And because I was using four different browsers, Finicky was the thing I was using to like navigate.

00:38:44.020 --> 00:38:45.020
 It was my router.

00:38:45.020 --> 00:38:45.720
 Right.

00:38:45.720 --> 00:38:47.720
 And did you, what was the entry point?

00:38:47.720 --> 00:38:48.200
 Was it Alfred?

00:38:48.200 --> 00:38:49.000
 No.

00:38:49.000 --> 00:38:52.980
 So, Finicky, I had set up as the default browser at the OS level.

00:38:52.980 --> 00:38:57.000
 So, Finicky would get every link that is being opened anywhere.

00:38:57.280 --> 00:39:00.140
 And then I would set up override rules.

00:39:00.140 --> 00:39:03.560
 Like if it is squadcast or Google meeting, then go to Chrome.

00:39:03.560 --> 00:39:05.660
 If it is this, then go to Safari.

00:39:05.660 --> 00:39:07.680
 Otherwise, fallback is Firefox.

00:39:07.680 --> 00:39:08.900
 Interesting.

00:39:08.900 --> 00:39:09.460
 Okay.

00:39:09.460 --> 00:39:11.780
 So, now Arc is your default browser?

00:39:12.220 --> 00:39:14.180
 Well, it's still not my default default.

00:39:14.180 --> 00:39:17.340
 I still have Finicky, but I removed all the rules from Finicky.

00:39:17.340 --> 00:39:19.320
 So, it all straight goes into Arc now.

00:39:19.320 --> 00:39:22.660
 And so, I think Chrome has these profiles.

00:39:22.660 --> 00:39:25.020
 Firefox has some sort of profiles.

00:39:25.020 --> 00:39:26.520
 Safari has profiles.

00:39:26.520 --> 00:39:31.100
 But none of that is as well executed as Arc, I think.

00:39:31.100 --> 00:39:32.660
 But none of them don't suck.

00:39:32.980 --> 00:39:33.880
 Yeah, exactly.

00:39:33.880 --> 00:39:34.620
 Yeah.

00:39:34.620 --> 00:39:34.980
 Yeah.

00:39:34.980 --> 00:39:38.360
 I mean, to make Firefox work, and I love Firefox.

00:39:38.360 --> 00:39:40.040
 I've been a long-time Firefox user.

00:39:40.040 --> 00:39:44.460
 I need the tab bar add-on and how many other add-ons, I don't know.

00:39:44.460 --> 00:39:46.420
 But this is awesome.

00:39:46.420 --> 00:39:50.280
 The part that I love the most is the...

00:39:50.280 --> 00:39:51.160
 So, I'm a programmer.

00:39:51.160 --> 00:39:53.320
 I'm a scripter, not a clicker.

00:39:53.320 --> 00:39:56.320
 People won't get this inside joke.

00:39:56.320 --> 00:40:02.480
 This probably goes back like 10 years at this point to a conversation we were having back in Amazon like 10 years back.

00:40:02.940 --> 00:40:03.320
 Right, yeah.

00:40:03.320 --> 00:40:03.840
 Yeah.

00:40:03.840 --> 00:40:10.340
 I love the command T, which is like an Alfred or a Silver Search, that sort of powerful thing,

00:40:10.340 --> 00:40:14.040
 where you type that and you can do any action you want from inside there.

00:40:14.040 --> 00:40:15.240
 Kind of like an IDE.

00:40:15.240 --> 00:40:16.200
 Yeah.

00:40:16.200 --> 00:40:20.340
 You can press command T and you can type whatever you want and it offers you suggestions.

00:40:20.340 --> 00:40:21.320
 You can do search.

00:40:21.320 --> 00:40:22.800
 You can go to a tab.

00:40:22.800 --> 00:40:24.640
 You can run a command from there.

00:40:24.640 --> 00:40:25.920
 It's very cool.

00:40:25.920 --> 00:40:27.100
 I'm still getting used to that.

00:40:27.100 --> 00:40:32.900
 The thing I'm annoyed about the most is that one of my most used keyboard shortcuts from Chrome doesn't

00:40:32.900 --> 00:40:35.080
 work and that's command shift A.

00:40:35.080 --> 00:40:36.100
 What is that?

00:40:36.100 --> 00:40:39.540
 It's a shortcut to switch between actively open tabs.

00:40:39.540 --> 00:40:40.140
 Okay.

00:40:40.140 --> 00:40:42.220
 Do you know about control tab?

00:40:42.220 --> 00:40:42.960
 Try it out.

00:40:42.960 --> 00:40:45.000
 You will be amazed, my friend.

00:40:45.000 --> 00:40:46.420
 Control tab.

00:40:46.420 --> 00:40:47.180
 Yeah.

00:40:47.740 --> 00:40:53.460
 No, so shift command A in Chrome just gives you a drop down of all of the open tabs and you type there.

00:40:53.460 --> 00:40:54.400
 It gives you a text box.

00:40:54.400 --> 00:40:56.100
 Oh, so command T does that?

00:40:56.100 --> 00:40:57.060
 It's command T.

00:40:57.060 --> 00:40:57.460
 Yeah.

00:40:57.460 --> 00:41:01.880
 But just like that shortcut is wired into my muscles.

00:41:02.700 --> 00:41:05.480
 Yeah, I'm like unlearning this and it's sort of hard.

00:41:05.480 --> 00:41:05.980
 But yeah.

00:41:05.980 --> 00:41:08.760
 The other thing that I find, I think we need to fix this.

00:41:08.760 --> 00:41:14.180
 So I had this setting in Chrome that when I click on the file, when I download the file, it asks me for the location.

00:41:14.180 --> 00:41:17.340
 So it's almost like always does like a save as kind of thing.

00:41:17.720 --> 00:41:20.260
 Because like I don't necessarily want to save everything into downloads.

00:41:20.260 --> 00:41:27.120
 Let's say if I download all of the files from Squadcast, I just want to save all of them directly to the folder where I'll be processing them from.

00:41:27.120 --> 00:41:28.900
 It doesn't have that.

00:41:28.900 --> 00:41:32.360
 So I have to like first save to downloads and copy paste.

00:41:32.360 --> 00:41:34.300
 Yeah, it's a bit of extra annoyance.

00:41:34.300 --> 00:41:36.560
 But I actually send to them that feedback.

00:41:36.560 --> 00:41:40.020
 So we have a few beta invites still left.

00:41:40.020 --> 00:41:45.600
 So if you leave us a review and send us a screenshot because otherwise we will not know who you are.

00:41:45.940 --> 00:41:48.420
 Hello at metacastpodcast.com.

00:41:48.420 --> 00:41:52.160
 We can send you a beta invite to ARK while supplies last.

00:41:52.160 --> 00:41:54.060
 So be quick, do it right now.

00:41:54.060 --> 00:41:54.800
 Right.

00:41:54.800 --> 00:41:56.820
 Or I'll just whisper to people, okay?

00:41:56.820 --> 00:42:04.200
 Or if you don't want to send an email, but you have a blue sky invite, you can email that to me directly, to Arnab.

00:42:04.200 --> 00:42:08.280
 And I'll send you an ARK invite in exchange for a blue sky invite.

00:42:08.280 --> 00:42:09.860
 What's your email?

00:42:09.860 --> 00:42:13.400
 Arnab.deca at gmail.com.

00:42:13.400 --> 00:42:15.020
 Don't tell Ilya.

00:42:15.020 --> 00:42:15.840
 Oh my God.

00:42:15.940 --> 00:42:18.420
 So you're not going to get a lot of spam to that email?

00:42:18.420 --> 00:42:21.980
 Well, I already get a lot of spam.

00:42:21.980 --> 00:42:22.620
 Yeah.

00:42:22.620 --> 00:42:26.320
 I guess pretty much everybody's Gmail is their first name, last name.

00:42:26.320 --> 00:42:30.120
 Except for a few people who have some random numbers.

00:42:30.120 --> 00:42:31.580
 Somebody I know.

00:42:31.580 --> 00:42:35.220
 I asked him what 14 in his email means.

00:42:35.220 --> 00:42:36.620
 It's like his name and then 14.

00:42:36.620 --> 00:42:38.920
 Age when he started it?

00:42:39.300 --> 00:42:40.740
 I think it was lacrosse or something.

00:42:40.740 --> 00:42:43.480
 Some American sport that I don't know actually what lacrosse is.

00:42:43.480 --> 00:42:46.040
 But I know that kids play lacrosse in school.

00:42:46.040 --> 00:42:48.420
 So it was his number on his team.

00:42:48.420 --> 00:42:53.660
 I think most people would just put either their year of birth or the year they registered the email address.

00:42:54.080 --> 00:42:57.200
 Like, yeah, my email would be like, it was basically 2006.

00:42:57.200 --> 00:42:59.880
 I think something whenever I registered Gmail.

00:43:00.440 --> 00:43:03.160
 What was your very first email address, do you remember?

00:43:03.160 --> 00:43:05.080
 My very first email address?

00:43:05.080 --> 00:43:08.940
 I think it was, so I was working for a company.

00:43:08.940 --> 00:43:10.600
 It was actually my very first job.

00:43:10.600 --> 00:43:14.220
 And we had our own server on which we ran everything.

00:43:14.220 --> 00:43:15.780
 All of the IT stuff there.

00:43:15.780 --> 00:43:17.620
 And mail server was running on the same server.

00:43:17.620 --> 00:43:20.240
 And it was like literally a computer under somebody's desk.

00:43:20.560 --> 00:43:23.160
 The entire infrastructure of that company was like dependent on that one.

00:43:23.160 --> 00:43:24.300
 It wasn't even a server.

00:43:24.300 --> 00:43:28.000
 We called it a server, but it was a computer plugged into the end of that network.

00:43:28.000 --> 00:43:30.560
 With Sticky saying like, don't unplug this.

00:43:30.560 --> 00:43:31.280
 Yeah.

00:43:31.280 --> 00:43:34.400
 Actually, let's save this for a moment.

00:43:34.400 --> 00:43:38.800
 The business of that company was like, you call a local number, a phone number.

00:43:38.800 --> 00:43:40.220
 And you can ask about a certain business.

00:43:40.220 --> 00:43:42.540
 So like, where I can buy flowers in this neighborhood or something.

00:43:42.540 --> 00:43:44.020
 It's like 411.

00:43:44.020 --> 00:43:44.740
 Maybe.

00:43:44.740 --> 00:43:45.780
 It was like 2003.

00:43:45.780 --> 00:43:46.780
 It was 20 years ago.

00:43:46.780 --> 00:43:47.900
 So before that, yeah.

00:43:47.900 --> 00:43:49.300
 Yeah, it was 20 years ago.

00:43:49.480 --> 00:43:53.340
 You would not have internet at your hand to just find the phone number of the company.

00:43:53.340 --> 00:43:55.800
 You have to like call or like flip through yellow pages.

00:43:55.800 --> 00:43:57.600
 It was essentially like yellow pages kind of thing.

00:43:57.600 --> 00:43:58.720
 So then you would call.

00:43:58.720 --> 00:44:03.960
 The operator would pull up the software that I developed where you can type the search parameters.

00:44:03.960 --> 00:44:06.440
 And it gives you, it gives the operator the details.

00:44:06.440 --> 00:44:08.620
 And then she gives it back to the caller.

00:44:08.620 --> 00:44:13.740
 And I say she because like all of the women there were very stereotypical, but like everybody in the call center was female.

00:44:14.300 --> 00:44:19.460
 So the URL of that company was 223-223.ru.

00:44:19.460 --> 00:44:25.580
 And 223-223 was the phone number without the area code because like you would only call from your like landline.

00:44:25.580 --> 00:44:27.060
 So you didn't need an area code.

00:44:27.060 --> 00:44:33.800
 And my email was, I think, ib at 223.223ru because, you know, my initials.

00:44:33.800 --> 00:44:36.780
 And they used a software called The Bat to download emails.

00:44:36.780 --> 00:44:37.960
 Do you know that software?

00:44:37.960 --> 00:44:38.680
 No.

00:44:38.680 --> 00:44:39.800
 The Bat, no.

00:44:39.800 --> 00:44:40.480
 No.

00:44:40.480 --> 00:44:42.960
 So it was like Outlook Express at the time.

00:44:42.960 --> 00:44:44.600
 And it was like shitty.

00:44:44.600 --> 00:44:46.040
 Like it was really shitty.

00:44:46.040 --> 00:44:48.460
 And The Bat was really, really good.

00:44:48.460 --> 00:44:50.880
 It had like a nice yellow bat on the logo.

00:44:50.880 --> 00:44:51.560
 Right.

00:44:51.840 --> 00:44:56.080
 My first actually email program was not even a GUI.

00:44:56.080 --> 00:44:58.200
 It was called Pine in Linux.

00:44:58.200 --> 00:44:59.800
 But that was like crazy.

00:44:59.800 --> 00:45:02.480
 When I got to university, I think I was using that.

00:45:02.480 --> 00:45:09.540
 Anyway, before I get to my email address, 411, that's actually before, well, before internet.

00:45:09.540 --> 00:45:11.720
 I think it's like 1950s or something.

00:45:11.720 --> 00:45:13.100
 It's been going on since then.

00:45:13.280 --> 00:45:15.480
 So that's a number in US and Canada.

00:45:15.480 --> 00:45:16.680
 You can call.

00:45:16.680 --> 00:45:18.260
 I don't know if it still exists or not.

00:45:18.260 --> 00:45:21.940
 But you could call and ask anything about local information.

00:45:21.940 --> 00:45:23.240
 It was pretty awesome.

00:45:23.240 --> 00:45:24.200
 It was like ChatGPT.

00:45:24.200 --> 00:45:24.640
 Yeah.

00:45:24.640 --> 00:45:26.240
 ChatGPT order form.

00:45:26.240 --> 00:45:27.980
 Yeah, yeah, yeah.

00:45:27.980 --> 00:45:30.200
 So before the internet, it was really popular.

00:45:30.200 --> 00:45:33.200
 Anyway, so going back to my email address.

00:45:33.200 --> 00:45:36.200
 I remember this was 97 or 98.

00:45:36.200 --> 00:45:37.600
 I think 1998.

00:45:37.600 --> 00:45:39.720
 I'm really hoping it's something obscene.

00:45:39.720 --> 00:45:42.200
 It's not, unfortunately.

00:45:42.700 --> 00:45:43.860
 But it's very random.

00:45:43.860 --> 00:45:49.440
 Because I didn't even know what an email is or what would I do with it.

00:45:49.440 --> 00:45:55.420
 But the first thing, and this is before, like, I think in today's world, we know UX patterns

00:45:55.420 --> 00:46:00.480
 and all that, where we need to educate the user about at least quickly, like, what is this

00:46:00.480 --> 00:46:04.020
 thing before you ask somebody to sign up for something or they would never sign up.

00:46:04.020 --> 00:46:08.180
 But back then, nobody tells you what an email address is.

00:46:09.060 --> 00:46:13.340
 The thing to do is, like, you go create your email address or register one, right?

00:46:13.340 --> 00:46:14.620
 I use Hotmail.

00:46:14.620 --> 00:46:16.680
 I think Hotmail was the big one at that time.

00:46:16.680 --> 00:46:19.080
 Wait, Hotmail existed in, like, late 90s?

00:46:19.080 --> 00:46:20.700
 I think, yeah, it was.

00:46:20.700 --> 00:46:21.460
 Oh, wow.

00:46:21.460 --> 00:46:22.180
 I think so.

00:46:22.180 --> 00:46:25.920
 I feel like it's 1998 or sometime around that.

00:46:25.920 --> 00:46:27.080
 I was in high school.

00:46:27.080 --> 00:46:27.500
 Okay.

00:46:27.500 --> 00:46:28.460
 And it was.

00:46:28.460 --> 00:46:31.580
 It was launched in 1996, by the way.

00:46:31.580 --> 00:46:32.460
 I just checked out.

00:46:32.460 --> 00:46:32.860
 Yeah.

00:46:32.860 --> 00:46:36.520
 So, I was, like, a new user of it, I guess, just two years in.

00:46:36.520 --> 00:46:37.940
 Anyway.

00:46:37.940 --> 00:46:40.280
 So, yeah, I don't know what an email address is.

00:46:40.280 --> 00:46:45.660
 So, I think I remember just trying out, okay, maybe random or random is taken.

00:46:45.660 --> 00:46:46.700
 Right?

00:46:46.700 --> 00:46:51.300
 So, I just, like, put in a lot of characters, random.

00:46:51.300 --> 00:46:53.860
 And then, like, A-R-X-I-I.

00:46:53.860 --> 00:46:57.340
 X-I-I because I was in the 12th grade at that time.

00:46:57.460 --> 00:47:02.780
 So, X-I-I, A-R for our noun, it's just to fill up, like, okay, I need to make something

00:47:02.780 --> 00:47:05.380
 unique because I don't even know what this thing is.

00:47:05.380 --> 00:47:14.820
 And then, that, until about 2004 or so, when I moved to Gmail, that was my primary email

00:47:14.820 --> 00:47:19.320
 address, random A-R-X-I-I at hotmail.com.

00:47:19.320 --> 00:47:22.500
 I find it interesting you had email, like, in late 90s.

00:47:22.500 --> 00:47:26.720
 I did not have an email at that time because I think the only email, I didn't know about

00:47:26.720 --> 00:47:31.080
 Hotmail, but the only email I could get, I would have to pay my internet provider for

00:47:31.080 --> 00:47:31.560
 some email.

00:47:31.560 --> 00:47:34.520
 You didn't have Hotmail and all that was there, right?

00:47:34.520 --> 00:47:35.160
 Free email.

00:47:35.160 --> 00:47:36.600
 I didn't know about it.

00:47:36.600 --> 00:47:39.820
 Maybe in Russia, it was not popular or well-known.

00:47:39.820 --> 00:47:40.520
 Yeah.

00:47:40.520 --> 00:47:45.580
 Anyway, so, for those six, seven years, anytime somebody asks, what's your email address,

00:47:45.580 --> 00:47:51.540
 I would have this long conversation about what the heck it is, how to spell it, and why

00:47:51.540 --> 00:47:52.140
 is it that?

00:47:52.140 --> 00:47:55.040
 Random A-R-X-I-I.

00:47:55.380 --> 00:47:57.080
 What was your gaming nickname?

00:47:57.080 --> 00:47:58.100
 I don't remember.

00:47:58.100 --> 00:48:00.320
 I didn't have one consistent one, I think.

00:48:00.320 --> 00:48:00.860
 Okay.

00:48:00.860 --> 00:48:01.860
 What was yours?

00:48:01.860 --> 00:48:03.820
 So, I had an obscene one.

00:48:03.820 --> 00:48:10.200
 Because, like, I was, I don't know if I should say it, like, a pro gamer, but I was doing,

00:48:10.200 --> 00:48:10.860
 like, championships.

00:48:10.860 --> 00:48:11.780
 I was, like, obsessed.

00:48:11.780 --> 00:48:14.200
 I was only playing one game, but I was playing obsessively.

00:48:14.200 --> 00:48:17.160
 I took, you know, first places and I had a clan and all that.

00:48:17.360 --> 00:48:21.160
 If Twitch was a thing, you would have been a millionaire and I would not have been able

00:48:21.160 --> 00:48:22.100
 to talk to you today.

00:48:22.100 --> 00:48:22.440
 Maybe.

00:48:22.440 --> 00:48:24.420
 I was 20 years too early for that.

00:48:24.420 --> 00:48:26.760
 The game for the record was Quake 2.

00:48:26.760 --> 00:48:30.520
 And my nickname was Voodoo, you know, V-O-O-D-O-O.

00:48:30.520 --> 00:48:31.940
 But it was initially that.

00:48:31.940 --> 00:48:35.300
 And it was Voodoo.38 because 38 was the code of the region.

00:48:35.300 --> 00:48:38.880
 In Russia, all the regions have their code that's written on the license plates.

00:48:39.320 --> 00:48:40.960
 So, like, 38 is my home region.

00:48:40.960 --> 00:48:43.460
 And my clan was, like, 38 Squad.

00:48:43.460 --> 00:48:46.380
 And so, that's why I had this kind of .38.

00:48:46.380 --> 00:48:48.180
 Everybody in our clan had a .38.

00:48:48.180 --> 00:48:51.980
 But then I went to university and I wanted a different nickname.

00:48:51.980 --> 00:48:55.700
 And in Russian, so you could take that name Voodoo.

00:48:55.700 --> 00:48:58.680
 And if you add, like, a Russian twist, it's like Voodoo.

00:48:58.680 --> 00:49:02.740
 It's like, I don't even know how to explain this properly.

00:49:02.740 --> 00:49:06.100
 If you were in Russia and you were, like, a little boy, I would call you Arnabchik,

00:49:06.100 --> 00:49:08.760
 which would be, like, a gentle way to address.

00:49:09.180 --> 00:49:11.460
 Yeah, like, in Spanish, you do an Ito.

00:49:11.460 --> 00:49:12.500
 Yes, exactly, yeah.

00:49:12.500 --> 00:49:13.860
 Like, Arnabito, yeah.

00:49:13.860 --> 00:49:14.580
 Iliato.

00:49:14.580 --> 00:49:15.460
 Voodoo is ito.

00:49:15.460 --> 00:49:19.380
 And then, like, because I was listening to a lot of heavy metal and ICT in particular,

00:49:19.380 --> 00:49:23.820
 his band Body Count, he had songs about decks with Australian accent.

00:49:23.820 --> 00:49:24.480
 Strya.

00:49:24.480 --> 00:49:25.180
 Yeah.

00:49:25.180 --> 00:49:26.320
 Yes.

00:49:26.320 --> 00:49:31.280
 So, that's why I spelled Voodoo as, you know, with the word dick in it.

00:49:31.280 --> 00:49:34.300
 And when I was, like, 17, that sounded really funny.

00:49:34.300 --> 00:49:37.780
 You still have something with that?

00:49:37.900 --> 00:49:41.740
 I have an email address, voodoo.gmail.com, which I use for just spam.

00:49:41.740 --> 00:49:46.880
 Because I remember, like, maybe six months ago or something, I asked you, what's your email?

00:49:46.880 --> 00:49:47.900
 Where do I send this?

00:49:47.900 --> 00:49:48.700
 And you said this.

00:49:48.700 --> 00:49:49.980
 And, like, what the heck is this?

00:49:49.980 --> 00:49:53.940
 Yeah, it was really weird to actually spell this out to somebody here in the US.

00:49:53.940 --> 00:49:54.620
 Yeah.

00:49:54.620 --> 00:49:56.520
 But, yeah, it is what it is.

00:49:56.520 --> 00:49:57.240
 Cool.

00:49:57.240 --> 00:49:57.920
 Okay.

00:49:57.920 --> 00:50:02.340
 So, this has been, I think, more like a prime episode feel.

00:50:02.340 --> 00:50:04.520
 Very nice chat between friends.

00:50:04.520 --> 00:50:07.160
 I don't know how it'll come out when it comes out as an episode.

00:50:07.160 --> 00:50:07.700
 We'll see.

00:50:08.060 --> 00:50:09.700
 Yeah, I think the latter part of it, yes.

00:50:09.700 --> 00:50:13.060
 The first half, I think, is actually a lot about the podcasting stuff.

00:50:13.060 --> 00:50:14.020
 Cool, cool.

00:50:14.020 --> 00:50:16.600
 And I need to not forget to mark this as explicit.

00:50:16.600 --> 00:50:17.620
 Yes.

00:50:17.620 --> 00:50:20.460
 There was a lot of stuff here, yeah.

00:50:20.460 --> 00:50:21.300
 Yeah.

00:50:22.580 --> 00:50:23.140
 All righty.

00:50:23.140 --> 00:50:26.460
 So, Arnab, if people want to contact us, what do they do?

00:50:26.460 --> 00:50:32.440
 They send an email to randomarxisa at hotmail.com.

00:50:32.440 --> 00:50:32.860
 No, no.

00:50:32.860 --> 00:50:36.360
 Are you going to get an email if people send it to you?

00:50:36.360 --> 00:50:37.760
 Do you have a redirect?

00:50:37.760 --> 00:50:40.780
 I use the one password app.

00:50:40.780 --> 00:50:42.060
 That one, I said.

00:50:42.060 --> 00:50:43.800
 That one, that one, yeah.

00:50:43.800 --> 00:50:45.720
 So, I still have the password there.

00:50:45.720 --> 00:50:48.080
 I don't log in, but I should after this episode.

00:50:49.260 --> 00:50:54.280
 But, yeah, they should email us at hello at metacastpodcast.com.

00:50:54.280 --> 00:50:57.600
 For me, no more Instagram, no more Twitter.

00:50:57.600 --> 00:51:00.160
 Just find me on LinkedIn, Ilya Bezdelev.

00:51:00.160 --> 00:51:04.120
 And, yeah, read some insightful stuff from me.

00:51:04.120 --> 00:51:10.400
 If you write to Ilya on LinkedIn, you have to end it with thoughts, question mark.

00:51:10.400 --> 00:51:13.520
 That's the only way you'll get a response from Ilya.

00:51:13.520 --> 00:51:16.360
 I find it so obnoxious when people say, like, thoughts.

00:51:16.360 --> 00:51:19.540
 I mean, if you send something to me and I say, like, thoughts, that's fine.

00:51:19.540 --> 00:51:23.420
 But, like, when some random person is like, oh, I would like to hear your thoughts.

00:51:23.420 --> 00:51:25.260
 And it would be something, like, so weird.

00:51:25.260 --> 00:51:28.420
 Like, oh, I see you run a podcast advertising agency.

00:51:28.420 --> 00:51:32.680
 And then there is, like, a bunch of nonsense stuff in the message.

00:51:32.680 --> 00:51:34.540
 And then something like, what are your thoughts on this?

00:51:34.540 --> 00:51:35.220
 Or can we connect?

00:51:35.220 --> 00:51:38.780
 And my reaction is like, what are you talking about?

00:51:39.460 --> 00:51:41.400
 I don't have a podcast advertising agency.

00:51:41.400 --> 00:51:47.960
 Oh, this is something like, oh, I see you have an exciting career in, like, XYZ, which I have, like, no relations to.

00:51:47.960 --> 00:51:49.600
 Yeah.

00:51:49.600 --> 00:51:52.660
 Did you go check out LinkedIn Lunatics on Reddit?

00:51:52.660 --> 00:51:53.800
 I haven't yet.

00:51:53.800 --> 00:51:54.680
 Please do.

00:51:54.680 --> 00:51:59.140
 Sort by top and then have an hour and a half of fun in your life.

00:51:59.140 --> 00:52:00.400
 It's insane.

00:52:00.400 --> 00:52:01.500
 It's a sinkhole.

00:52:01.500 --> 00:52:02.240
 That's what they're saying.

00:52:02.240 --> 00:52:03.700
 I mean, that is Reddit.

00:52:04.220 --> 00:52:07.740
 So is Reddit because, like, you read it?

00:52:07.740 --> 00:52:08.220
 Yeah.

00:52:08.220 --> 00:52:09.600
 Like, I have read something.

00:52:09.600 --> 00:52:10.880
 Yeah, I read it.

00:52:10.880 --> 00:52:11.780
 You read it.

00:52:11.780 --> 00:52:11.960
 Okay.

00:52:11.960 --> 00:52:12.440
 Yeah.

00:52:12.440 --> 00:52:13.140
 All right.

00:52:13.140 --> 00:52:14.320
 We recorded it.

00:52:14.320 --> 00:52:15.440
 We recorded it.

00:52:15.440 --> 00:52:16.700
 We can stop, I guess.

00:52:16.700 --> 00:52:20.260
 Thank you, Arnav, for joining me for this wonderful meta-sode.

00:52:20.260 --> 00:52:21.060
 See you next week.

00:52:21.060 --> 00:52:21.600
 Yeah.

00:52:21.600 --> 00:52:22.520
 See ya.

00:52:22.520 --> 00:52:23.200
 Adieu.

00:52:23.200 --> 00:52:23.820
 Bye-bye.

